We gave Olly’s Olives' Amazon media strategy a bit more bite
Olly’s already had a cracking product listing but asked if we could use our expertise to help them execute and deliver their paid media on Amazon.
With a target RoAS of 5 across their nut, olive and pretzel product ranges, we started with their Amazon content, offering advice on how to make improvements and helping them with listing queries and variations.
We then set up media campaigns, pulling data from product search terms across the category to enable us to take full advantage of all of the opportunities available within the Amazon Media Services platform. Having delivered success in the UK, we’re now turning our attention to other key markets for the brand.
RoAS increase to over 5
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If you’d like to find out more about Digital Commerce and how we can help your brand make the most of the opportunities available, we’d love to hear from you. Drop us an email at firstname.lastname@example.org or fill out the form below:
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